Online Selling 101: Shopee, Facebook & TikTok Shops

Category: UI/UX, Web Design & Creative Tech

Subcategory: Social Commerce, Marketplace Operations & Multi-Channel Retail

🛍️ Online Selling 101: Shopee, Facebook & Tiktok Shops

Master Multi-Platform Store Setup, Live Selling Workflows, and Social Commerce Conversions

Date: 📅 February 17, 2027 (Wednesday)

Time: ⏰ 4:00 PM – 5:00 PM (Asia/Manila)

Location: 📍 Live via Google Meet

💡 Are You Struggling to Drive Consistent Sales Across Major Online Marketplaces?

Social commerce and online marketplaces have transformed retail, allowing merchants to reach millions of buyers directly. However, managing storefronts across Shopee, Facebook Marketplace, and TikTok Shop simultaneously can lead to inventory chaos, high advertising spend with low conversions, and missed live-selling opportunities if you lack a unified selling strategy.

What if you could master platform algorithms, optimize product listings, and run high-converting social commerce operations across all three major sales channels?

Are you struggling to grow your online store sales?

  • ❌ Invisible Product Listings: Failing to rank in Shopee and TikTok search results due to poor title and tag optimization

  • ❌ Low Conversion Rates: High traffic to product pages but very few completed checkout orders

  • ❌ Ineffective Live Selling: Running TikTok or Facebook live streams with low engagement and minimal order conversion

  • ❌ Order & Inventory Chaos: Managing separate inventory systems for multiple platforms manually, causing stockouts or delayed shipments

The Goal: Equip online sellers, MSME retailers, boutique owners, and digital merchants with practical tactics to optimize listings, leverage video selling, and scale multi-channel store revenue.

🔥 What You’ll Learn

  • Selecting & Setting Up Your Primary Platforms

    Understanding the distinct buyer demographics, fee structures, and algorithm mechanics of Shopee, Facebook, and TikTok Shops

  • Optimizing Product Listings for Maximum Search Visibility

    Crafting high-converting product titles, keyword-rich descriptions, and eye-catching visual galleries

  • TikTok Shop & Short-Form Video Commerce

    Linking products directly to trending short videos and setting up affiliate creator programs to boost organic reach

  • Facebook Marketplace & Community Group Selling

    Leveraging organic local posts, Messenger automations, and targeted boosted posts to capture local shoppers

  • Shopee Search SEO & Marketplace Campaign Management

    Participating in platform mega-sales, setting up discount vouchers, and managing sponsored search ads cost-effectively

  • Streamlining Fulfillment & Inventory Handoffs

    Managing multi-channel orders, shipping integrations, customer service responses, and return policies efficiently

🎯 Who Should Attend?

  • ✔ Aspiring & Active Online Sellers looking to launch or scale products across Shopee, Facebook, and TikTok

  • ✔ MSME Retailers & Local Brand Owners transitioning traditional physical store inventory to online channels

  • ✔ Social Commerce Managers & Digital Marketers operating marketplace stores for client brands

  • ✔ Live Sellers & Content Creators monetizing their audience through integrated product showcases

🎟️ Ticket Tiers

Ticket Type Super Early Bird (Until Feb 3) Early Bird (Feb 4 – Feb 10) Regular Rate (Feb 11 – Feb 16) What’s Included
Regular Pass ₱300 ₱400 ₱500

📍 Live Google Meet Access


📜 Professional Proof: e-Certificate of Participation

Regular Pass (50% Off)


(Student / Senior / PWD)

₱150 ₱200 ₱250

📍 Live Google Meet Access


📜 Professional Proof: e-Certificate of Participation

VIP Pass ₱500 ₱800 ₱1,000

📍 Live Google Meet Access


🎥 Full Course Recording Access


📜 Full Skill Credential: e-Certificate of Completion

VIP Pass (50% Off)


(Student / Senior / PWD)

₱250 ₱400 ₱500

📍 Live Google Meet Access


🎥 Full Course Recording Access


📜 Full Skill Credential: e-Certificate of Completion

🎓 Special Discounts Verification

To claim the 50% discount rates above, eligible participants must submit verification using the corresponding scholarship/discount application links:

👴 Senior Citizens: https://roc.ph/scholarships/seniorcitizen/

🎓 Students: https://roc.ph/scholarships/student/

♿ PWD: https://roc.ph/scholarships/pwd/

⚠️ Note: Limited slots available to ensure an interactive Q&A session. Reserve yours early!

📌 Secure Your Slot Now

🔗 Register Here: https://roc.ph/event/online-selling-1-on-1-shopee-facebook-tiktok-shops/

Missed the live event? Avail our Online Full Access (e-recording & e-certificate) at: https://roc.ph/service/online-selling-1-on-1-shopee-facebook-tiktok-shops

💬 “Successful online selling isn’t just about listing products; it’s about meeting your customers on their favorite platforms with a frictionless buying experience.”

3:45 pm - 4:00 pm

Doors Open & Registration

4:00 pm - 4:10 pm

Opening Prayer & Webinar Guidelines

4:10 pm - 4:20 pm

Introduction to Speaker

4:20 pm - 4:45 pm

Main Topic

4:45 pm - 5:00 pm

Q&A / Closing Remarks

  • Date : February 17, 2027
  • Time : 4:00 pm - 5:00 pm (Asia/Manila)
  • Venue : Online

Tickets

From ₱150