Building Brand Awareness for E-Commerce 101
Category: E-Commerce & Marketing
Subcategory: Brand Name, Look & Customer Recognition
🌐 Building Brand Awareness for E-Commerce 101: A Shop Customers Can Recognize
How a small online shop uses one name, one short description, and the same look on the store and its posts
Date: 📅 March 12, 2027 (Friday)
Time: ⏰ 2:00 PM – 3:00 PM (Asia/Manila)
Location: 📍 Live via Google Meet
💡 Does the Shop Look Different Every Time a Customer Sees It?
A new store often has one name on the website, another on the parcel, and a third in the social post. Customers cannot tell which shop they bought from.
This session stays on the practical side: choosing one public name, writing one sentence about what you sell, and repeating that look. It does not cover ad tricks, fake reviews, or buying followers.
Are you selling online and the shop still feels unnamed?
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❌ Three Names: The store, the page, and the package each use a different title.
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❌ No Sentence: A visitor cannot tell what you sell in the first line.
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❌ Mixed Pictures: Product photos change style from one post to the next.
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❌ Nowhere to Return: The post does not show how to find the same shop again.
The Goal: Help a small shop use one name and one short description so a customer can recognize the store and find it again.
🔥 What You’ll Learn
Pick One Name Use the same shop name on the store, the posts, and the package.
Write One Sentence Say what you sell and who it is for in a line a visitor can read first.
Match the Look Repeat the same colors and photo style so the posts belong to the shop.
Show the Link Put the store address where a customer can tap it after they see a post.
Say It Again Use the same sentence on the homepage and the about line instead of rewriting it each week.
Check the Package Make the name on the parcel match the name the customer ordered from.
🎯 Who Should Attend?
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✔ New Shop Owners setting up a first online store
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✔ Sellers whose posts and store use different names
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✔ Side Hustlers selling a few products and wanting a clear shop identity
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✔ Social Sellers moving from chat orders to a page customers can find
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✔ Beginners who want a simple brand checklist before paid ads
🎟️ Ticket Tiers
| Ticket Type | Super Early Bird (Until Feb 26) | Early Bird (Feb 27 – Mar 5) | Regular Rate (Mar 6 – Mar 11) | What’s Included |
|---|---|---|---|---|
| Regular Pass | ₱300 | ₱400 | ₱500 |
📍 Live Google Meet Access 📜 Professional Proof: e-Certificate of Participation |
|
Regular Pass (50% Off) (Student / Senior / PWD) |
₱150 | ₱200 | ₱250 |
📍 Live Google Meet Access 📜 Professional Proof: e-Certificate of Participation |
| VIP Pass | ₱500 | ₱800 | ₱1,000 |
📍 Live Google Meet Access 🎥 Full Course Recording Access 📜 Full Skill Credential: e-Certificate of Completion |
|
VIP Pass (50% Off) (Student / Senior / PWD) |
₱250 | ₱400 | ₱500 |
📍 Live Google Meet Access 🎥 Full Course Recording Access 📜 Full Skill Credential: e-Certificate of Completion |
🎓 Special Discounts Verification
To claim the 50% discount rates above, eligible participants must submit verification using the corresponding scholarship/discount application links:
👴 Senior Citizens: https://roc.ph/scholarships/seniorcitizen/
🎓 Students: https://roc.ph/scholarships/student/
♿ PWD: https://roc.ph/scholarships/pwd/
⚠️ Note: Limited slots available to ensure an interactive Q&A session. Reserve yours early!
📌 Secure Your Slot Now
🔗 Register Here: https://roc.ph/event/building-brand-awareness-for-e-commerce-101/
Missed the live event? Avail our Online Full Access (e-recording & e-certificate) at: https://roc.ph/service/building-brand-awareness-for-e-commerce-101
💬 “A customer can come back when the shop name on the post is the same name on the package.”
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