Category: E-Commerce, Retail & Business Operations

Subcategory: E-Commerce Growth, Multi-Channel Expansion & Operations Scaling

🛒 Scaling Your E-Commerce Startup 101: Boost Customer Retention, Automate Fulfillment, and Scale Profits

Master Multi-Channel Sales Integration, Inventory Automation, Performance Marketing Systems, and Logistics Infrastructure

Date: 📅 June 18, 2027 (Friday)

Time: ⏰ 12:30 PM – 1:30 PM (Asia/Manila)

Location: 📍 Live via Google Meet

💡 Are Inventory Bottlenecks and High Customer Acquisition Costs Capping Your Online Store’s Growth?

E-commerce founders and online brand operators frequently hit a scaling wall after proving initial product-market fit. Transitioning from processing 10 orders a day to hundreds requires shifting away from manual order management, fragmented inventory tracking across marketplaces (Shopee, Lazada, TikTok Shop, Shopify), and over-reliance on basic paid ads.

What if you could build a seamless, scalable e-commerce infrastructure—streamlining fulfillment pipelines, expanding into multi-channel growth engines, and driving high repeat-purchase lifetime value (LTV) while maintaining profitable margins?

Are you struggling to scale your online store effectively?

• ❌ Multi-Channel Inventory Chaos: Experiencing stockouts or over-selling due to un-synchronized stock across multiple marketplaces and website stores

• ❌ Rising Customer Acquisition Costs (CAC): Relying solely on paid ads that erode profit margins without a structured retention strategy

• ❌ Fulfillment & Logistics Bottlenecks: Spending hours packing orders manually instead of setting up automated 3PL networks or warehouse workflows

• ❌ Low Repeat Purchase Rates: Struggling to turn one-time shoppers into loyal, repeat customers who drive long-term LTV

The Goal: Equip e-commerce founders, marketplace sellers, online brand managers, and digital retail teams with proven scaling blueprints, multi-channel management tools, and logistics automation systems.

🔥 What You’ll Learn

• Building a Multi-Channel E-Commerce Ecosystem

  Synchronizing inventory, orders, and pricing dynamically across Shopee, Lazada, TikTok Shop, and standalone Shopify stores

• Automating Fulfillment & 3PL Logistics Operations

  Structuring warehouse workflows, barcode inventory management, and partnering with third-party logistics (3PL) providers for rapid dispatch

• Scaling Paid Ads while Maintaining ROAS

  Advanced media buying frameworks for Meta, TikTok Ads, and marketplace ads to scale daily ad spend profitably

• Retention Marketing & Customer Lifetime Value (LTV)

  Designing automated post-purchase email/SMS sequences, loyalty programs, and subscription models to double repeat purchase rates

• Supply Chain Optimization & Cash Flow Planning

  Managing minimum order quantities (MOQs), supplier lead times, and inventory forecasting models to prevent cash flow dry-ups

• Unit Economics & Margin Optimization for Scaling

  Analyzing net margins, return rates, platform transaction fees, and shipping surcharges to ensure profitable scaling at volume

🎯 Who Should Attend?

• ✔ E-Commerce Startup Founders & Brand Owners ready to transition from manual store management to a multi-channel scaling strategy

• ✔ Marketplace Sellers (Shopee, Lazada, TikTok Shop) looking to expand into direct-to-consumer (D2C) channels and scale operational infrastructure

• ✔ Operations Leads & Warehouse Managers seeking to streamline pick-and-pack fulfillment, inventory sync, and 3PL logistics

• ✔ Digital Media Buyers & Growth Marketers managing e-commerce ad accounts that need scalable acquisition and retention strategies

• ✔ Boutique Retailers & MSME Brands digitizing traditional brick-and-mortar stores to build national or regional online reach

🎟️ Ticket Tiers

🎓 Special Discounts Verification

To claim the 50% discount rates above, eligible participants must submit verification using the corresponding scholarship/discount application links:

👴 Senior Citizens: https://roc.ph/scholarships/seniorcitizen/

🎓 Students: https://roc.ph/scholarships/student/

♿ PWD: https://roc.ph/scholarships/pwd/

⚠️ Note: Limited slots available to ensure an interactive Q&A session. Reserve yours early!

📌 Secure Your Slot Now

🔗 Register Here: https://roc.ph/event/scaling-your-e-commerce-startup-101/

Missed the live event? Avail our Online Full Access (e-recording & e-certificate) at: https://roc.ph/service/scaling-your-e-commerce-startup-101

💬 “E-commerce scaling isn’t just about driving more clicks—it’s about building robust operations that deliver orders flawlessly and keep customers coming back.”

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