Event Details

Date: September 7, 2026
Time: 12:30 AM – 1:30 AM (Asia/Manila)
Where: Google Meet (Link will be sent after registration)

Advertisements are everywhere—from social media feeds and websites to television, billboards, and online stores. While ads are designed to inform and persuade, they can also be confusing or misleading if we don’t know how to evaluate them. Learning how to read advertisements critically helps consumers make informed choices, recognize marketing strategies, and avoid common misconceptions.

This webinar is designed to help participants understand how advertisements work and how to interpret them with confidence. Learn the essential elements of effective advertising, discover common marketing techniques, and explore practical ways to evaluate claims so you can make smarter and more informed decisions.

🎟️ Ticket Tiers

Think Clearly. Read Smarter. Decide Better.

• Free Webinar Pass – Without E-Certificate
• Super Early Bird — ₱150 / ₱350
• Early Bird — ₱200 / ₱400
• Late Pass — ₱250 / ₱450
• Full Access — ₱300 / ₱500 (Live + Recording + E-Certificate)

🚀 SECURE YOUR SLOT NOW

👉 Register Here: https://roc.ph/event/reading-ads-without-confusion

What You’ll Learn

📢 Why Understanding Advertisements Matters

Learn how advertisements influence consumer behavior and why media literacy is essential in today’s digital world.

🔍 Identifying the Elements of an Advertisement

Discover the key components of effective ads, including headlines, visuals, calls to action, target audience, and persuasive messaging.

🧠 Recognizing Common Marketing Techniques

Explore the strategies advertisers use to attract attention, build trust, create urgency, and encourage purchasing decisions.

✅ Evaluating Advertising Claims

Learn practical techniques for distinguishing facts from opinions, recognizing misleading information, and verifying product or service claims.

🚀 Becoming a Smarter Consumer

Develop the confidence to analyze advertisements critically, make informed purchasing decisions, and navigate digital media more responsibly.

Who Should Attend?

• Students who want to strengthen their media and digital literacy skills.
• Consumers looking to make more informed purchasing decisions.
• Professionals interested in understanding advertising and marketing strategies.
• Entrepreneurs and small business owners who want to create more effective advertisements.
• Anyone who wants to confidently interpret advertisements and avoid confusion.
  

  🔗 STAY UPDATED & USEFUL LINKS

  Keep improving your digital and media literacy by checking out our upcoming sessions or reviewing past events:

  Upcoming Webinars: https://roc.ph/event

  Recorded Webinars: https://ronoliverclarin.com/courses

  Webinar Policy: https://roc.ph/policy/webinar/