Logo Design Fundamentals for Startups
✒️ Logo Design Fundamentals for Startups
Create a Visual Identity That Sticks—Without Spending a Fortune
📅 April 13, 2026 (Monday)
⏰ 10:00 AM – 11:00 AM
📍 Live via Google Meet
💡 Your Logo is Your Business’s Handshake
In 2026, a logo is more than just a “pretty picture.” It is the face of your brand across social media profile pics, website favicons, and product packaging. A poor logo can make a million-peso idea look like a “sideline” project. For startups, the challenge is building a professional identity that is scalable, memorable, and legally safe.
Are you making these “First Logo” mistakes?
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❌ The “Busy” Logo: Too many details that become a blurry mess when shrunk down.
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❌ Trend Chasing: Picking a style that looks “cool” today but will be outdated by next year.
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❌ Poor Scalability: A logo that looks great on a billboard but is unreadable on a business card.
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❌ Generic Symbols: Using “Clip Art” or overused icons that make you blend in with everyone else.
The Strategy: Learn the timeless principles of logo design to create an identity that works as well on a smartphone screen as it does on a physical storefront.
🔥 What You’ll Learn
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✅ The 5 Qualities of a Great Logo: Simple, Memorable, Timeless, Versatile, and Appropriate.
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✅ Iconography & Symbols: How to tell your brand story through a single mark.
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✅ Wordmarks vs. Lettermarks vs. Pictorials: Choosing the right “style” for your industry.
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✅ The “Black & White” Test: Why your logo must work without color before you add it.
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✅ Logo Variations: Creating your “Responsive Logo” set (Primary, Stacked, and Icon-only).
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✅ File Formats Demystified: Understanding PNG, SVG, and AI (and why you need all of them).
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✅ Legal Check: Ensuring your logo doesn’t look “too close” to a competitor.
🎯 Who Should Attend?
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✔ Startup Founders in the pre-launch or rebranding phase
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✔ Solopreneurs building a personal brand
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✔ Creative VAs wanting to offer basic logo services
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✔ Marketing Students and Aspiring Designers
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✔ E-commerce Owners launching a new product line
🎟️ Ticket Tiers
Invest in a brand that lasts. Secure your slot early!
| Ticket Type | Student Pass | Professional Pass | Availability |
| Super Early Bird | ₱150 | ₱350 | Until April 6 |
| Early Bird | ₱200 | ₱400 | April 7 – 11 |
| Late Pass | ₱250 | ₱450 | April 12 – 13 |
| Full Access | ₱300 | ₱500 | Live + Recording + E-Cert |
📌 Secure Your Slot Now
🔗 Register Here: https://roc.ph/event/logo-design-fundamentals-for-startups/
“A logo doesn’t sell (directly), it identifies. Make sure yours identifies the right business.”