✒️ Logo Design Fundamentals for Startups

Create a Visual Identity That Sticks—Without Spending a Fortune

📅 April 13, 2026 (Monday)

⏰ 10:00 AM – 11:00 AM

📍 Live via Google Meet

💡 Your Logo is Your Business’s Handshake

In 2026, a logo is more than just a “pretty picture.” It is the face of your brand across social media profile pics, website favicons, and product packaging. A poor logo can make a million-peso idea look like a “sideline” project. For startups, the challenge is building a professional identity that is scalable, memorable, and legally safe.

Are you making these “First Logo” mistakes?

• ❌ The “Busy” Logo: Too many details that become a blurry mess when shrunk down.

• ❌ Trend Chasing: Picking a style that looks “cool” today but will be outdated by next year.

• ❌ Poor Scalability: A logo that looks great on a billboard but is unreadable on a business card.

• ❌ Generic Symbols: Using “Clip Art” or overused icons that make you blend in with everyone else.

The Strategy: Learn the timeless principles of logo design to create an identity that works as well on a smartphone screen as it does on a physical storefront.

🔥 What You’ll Learn

• ✅ The 5 Qualities of a Great Logo: Simple, Memorable, Timeless, Versatile, and Appropriate.

• ✅ Iconography & Symbols: How to tell your brand story through a single mark.

• ✅ Wordmarks vs. Lettermarks vs. Pictorials: Choosing the right “style” for your industry.

• ✅ The “Black & White” Test: Why your logo must work without color before you add it.

• ✅ Logo Variations: Creating your “Responsive Logo” set (Primary, Stacked, and Icon-only).

• ✅ File Formats Demystified: Understanding PNG, SVG, and AI (and why you need all of them).

• ✅ Legal Check: Ensuring your logo doesn’t look “too close” to a competitor.

🎯 Who Should Attend?

• ✔ Startup Founders in the pre-launch or rebranding phase

• ✔ Solopreneurs building a personal brand

• ✔ Creative VAs wanting to offer basic logo services

• ✔ Marketing Students and Aspiring Designers

• ✔ E-commerce Owners launching a new product line

🎟️ Ticket Tiers

Invest in a brand that lasts. Secure your slot early!

📌 Secure Your Slot Now

🔗 Register Here: https://roc.ph/event/logo-design-fundamentals-for-startups/

“A logo doesn’t sell (directly), it identifies. Make sure yours identifies the right business.”