Category: Digital Advertising & Data Privacy

Subcategory: Custom Audiences, Pixel Tracking Compliance & Social Media Ad Safety

🔒 Data Privacy for Facebook and Social Media Ads

Run Compliant Social Ad Campaigns, Secure Tracking Pixels, and Safeguard Customer Custom Audiences

Date: 📅 January 15, 2027 (Friday)

Time: ⏰ 10:00 AM – 11:00 AM (Asia/Manila)

Location: 📍 Live via Google Meet

💡 Are Your Social Media Ad Tracking Pixels and Customer Custom Audiences Compliant with Privacy Laws?

Running targeted ad campaigns across Meta, TikTok, Google, and LinkedIn is essential for business growth. However, uploading unconsented customer email lists for Custom Audiences or improperly configuring Meta Pixel and Conversions API (CAPI) events can breach national privacy laws and platform terms—leading to ad account suspensions and legal liabilities.

What if you could establish a fully compliant social advertising setup—protecting user data, maintaining valid consent records, and scaling paid ad ROI safely?

Are you struggling to align social media advertising with data privacy rules?

• ❌ Uploading Unconsented Customer Lists: Using raw client email databases for Meta Custom Audiences without explicit opt-in

• ❌ Misconfigured Pixel & Conversions API (CAPI): Passing sensitive parameter data back to ad networks unlawfully

• ❌ Missing Ad Landing Page Disclaimers: Directing ad traffic to sales pages without proper privacy notices and cookie banners

• ❌ Retargeting Compliance Blindspots: Retargeting website visitors without valid tracking consent setups

The Goal: Equip performance marketers, media buyers, agency leads, e-commerce managers, and business owners with compliant pixel configurations, consent-based custom audience setups, and ad privacy frameworks.

🔥 What You’ll Learn

• Data Privacy Act (DPA) Requirements for Social Media Advertisers

  Understanding legal obligations when leveraging user tracking pixels, lead forms, and customer databases for ads

• Compliant Custom Audience & Lookalike Modeling

  Hashing and uploading customer lists legally by establishing clear, documented opt-in consent channels

• Configuring Meta Conversions API (CAPI) & Pixel Safely

  Setting up advanced privacy parameters to block sensitive user data transmission while maintaining tracking accuracy

• Structuring Cookie Consent Banners for Ad Retargeting

  Deploying compliant Consent Management Platforms (CMPs) that enable retargeting pixels only after user opt-in

• Privacy-Safe Lead Generation Ads (Meta & TikTok)

  Designing in-app lead forms featuring mandatory privacy disclaimers and verified Terms of Service links

• Managing Customer Opt-Outs & Data Deletion Workflows

  Syncing customer unsubscribe requests across CRM systems and ad platform custom audiences automatically

🎯 Who Should Attend?

• ✔ Digital Media Buyers & Performance Marketers scaling paid campaigns across Meta, TikTok, Google, and LinkedIn

• ✔ E-Commerce Store Merchants & Social Sellers utilizing custom audience lookalikes and retargeting pixels safely

• ✔ Digital Agency Directors & Account Leads ensuring client ad accounts meet strict regulatory compliance standards

• ✔ Data Protection Officers (DPOs) & Legal Consultants auditing digital marketing tracking setups and vendor contracts

• ✔ MSME Business Owners building sustainable, privacy-compliant customer acquisition funnels

🎟️ Ticket Tiers

🎓 Special Discounts Verification

To claim the 50% discount rates above, eligible participants must submit verification using the corresponding scholarship/discount application links:

👴 Senior Citizens: https://roc.ph/scholarships/seniorcitizen/

🎓 Students: https://roc.ph/scholarships/student/

♿ PWD: https://roc.ph/scholarships/pwd/

⚠️ Note: Limited slots available to ensure an interactive Q&A session. Reserve yours early!

📌 Secure Your Slot Now

🔗 Register Here: https://roc.ph/event/data-privacy-for-facebook-and-social-media-ads

Missed the live event? Avail our Online Full Access (e-recording & e-certificate) at: https://roc.ph/service/data-privacy-for-facebook-and-social-media-ads

💬 “Effective advertising respects the audience. When targeted marketing aligns with data privacy, brand trust grows.”

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• Recorded Webinars: https://www.roc.ph/courses

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• Privacy Policy: https://roc.ph/policy/privacy/