Why Small Business Website needs SSL?

In today’s economy, every small business needs a website. It makes it possible to reach a larger audience than in person. But with power comes responsibility: they need to make sure their customers’ data is secure and prove that the site is theirs. To do that, they need an SSL certificate.

SSL stands for Secure Sockets Layer━ this is the industry standard that ensures that all data exchanged between web browsers and websites is encrypted and kept private. When someone visits their website, they are entrusting them with their information, credit card number, email address, address, or other sensitive information, and they must do everything in their power to protect that data.

KNOW MORE ABOUT SSL CERTIFICATES AND WHY YOU NEED ONE FOR YOUR BUSINESS

1. An SSL certificate is a digital certificate that uses SSL technology to authenticate the identity of a website and encrypt the data transmitted to the server.

Encryption places the data in an unreadable state that can only be decrypted with the correct decryption key.

2. Customers can be confident that they are visiting a reputable website and not falling for a scam because SSL certificates authenticate the owner of the website.

They also encrypt the data transmitted from the website to prevent hackers from stealing it. This way, they protect their customers from identity theft and other security risks.

3. SSL certificates are easy to set up and inexpensive relative to their services – a wise investment for any serious business owner.
4. It has a pair of keys: a public key and a private key.

These keys work together to establish an encrypted connection. The certificate also contains what is called the “subject“, the identity of the certificate/website owner.

5. The SSL certificate is a protocol that ensures the security of Internet communications.

It is also the basis for HTTPS, which means that any website that uses SSL will display a green lock in the corner of your browser window.

If you conduct business over the Internet, SSL is important because it provides three key benefits to your customers:

• Confidentiality – Encrypts communications between your website and your customers’ browsers so that no one can read them.
• Authenticity – Verifies your website’s digital certificate, issued by a Certificate Authority (CA), to ensure what really is.
• Integrity – Ensures that data is not tampered with during transmission.

HOW DO SMALL BUSINESSES OWNERS DISCOVER THE VALUE OF SSL FOR THEIR WEBSITE

The first time a small business owner discovers the value of an SSL to their business is usually after a website hack. Hackers can come from anywhere in the world and do great damage to their businesses. When these hacks occur, they risk losing the trust of their customers and having their websites blacklisted by search engines. An SSL certificate for a website is the best way to prevent this.

When customers shop at your online store, they expect their data to be kept secure. This way, they can shop more at your store with peace of mind, knowing that their credit card number will not be stolen due to poor encryption practices. ROC.PH can give you the digital marketing services to give you some points about SSL and graphic design, website, and virtual team services.

MAINTAIN YOUR CUSTOMER’S TRUST

Customers are more likely to trust websites with SSL certificates than those that do not. It ensures that all information entered on a website is protected from hackers or people with malicious intent━ this gives them a sense of security.

At ROC.PH, we make sure you get the best advice on SSL through our consultation services. We will help you with everything you need to know to understand what SSL is and why you need it for your website.