BEGIN:VCALENDAR VERSION:2.0 PRODID:-//Eventin//Event Calendar//EN CALSCALE:GREGORIAN METHOD:PUBLISH BEGIN:VEVENT UID:e0f09ca6de16e30ad7b07e23ccadd30f@roc.ph SUMMARY:From Scroll to Sell: How Online Ads Influence What You Buy DESCRIPTION:Category: Digital Marketing\, Consumer Psychology & Advertising StrategySubcategory: Ad Psychology\, Conversion Funnels\, Behavioral Targe ting & Neuromarketing🎯 From Scroll to Sell: How Online Ads Influence Wha t You Buy - Master Consumer Psychology\, Ad Funnels\, and High-Conversion D igital MarketingMaster Neuromarketing\, Behavioral Triggers\, Meta/Google A d Architecture\, Retargeting Funnels\, and Overcoming Cognitive Buying Bias esDate: 📅 December 28\, 2026 (Monday)Time: ⏰ 8:30 PM – 9:30 PM (Asia /Manila)Location: 📍 Live via Google Meet💡 Why Do You Keep Buying Thin gs You Didn't Plan to Purchase Just Because You Saw Them While Scrolling So cial Media?Have you ever wondered why an ad for a product you searched for earlier suddenly appears across every app you open\, whispering to your sub conscious until you finally click "Buy Now"? In modern digital marketing\, online ads are no longer random billboards—they are precision-engineered psychological triggers powered by advanced machine learning\, behavioral tr acking\, and neuromarketing. For consumers\, understanding how ads manipula te attention is essential to making smarter purchasing decisions. For busin ess owners and marketers\, mastering this science is the difference between burning cash on dead ad spend and building a predictable\, high-converting customer acquisition engine.What if you could decode the exact psychologic al mechanisms behind what makes people buy online\, and build ad campaigns that turn casual scrollers into loyal buyers?Are you struggling to understa nd consumer buying behavior\, or wasting ad budget on campaigns that get cl icks but never convert?❌ The "Vanity Metric" Trap: Optimizing ads for lik es\, comments\, and cheap clicks while failing to generate actual revenue o r profitable conversions❌ Banner Blindness: Creating generic\, uninspired ads that modern consumers instantly scroll past without a second glance❌ Misaligned Funnels: Bombarding cold audiences with aggressive sales pitche s instead of building trust through a structured awareness-to-conversion fu nnel❌ Ignoring Consumer Psychology: Running ads that focus solely on prod uct features instead of tapping into the emotional triggers\, fears\, and d esires that actually drive purchase decisionsThe Goal: Equip marketers\, e- commerce founders\, digital entrepreneurs\, and curious consumers with prac tical frameworks to understand ad psychology and execute high-converting di gital campaigns.🔥 What You’ll LearnThe Psychology of the ScrollUnderst anding how the human brain processes visual information on social feeds and what makes someone stop scrolling in 1.7 secondsNeuromarketing & Behaviora l TriggersHow scarcity\, social proof\, loss aversion\, and the anchoring e ffect subconsciously influence online purchasing decisionsThe Anatomy of a High-Converting Ad FunnelMapping out Top-of-Funnel (Awareness)\, Middle-of- Funnel (Consideration)\, and Bottom-of-Funnel (Conversion) campaigns across Meta\, TikTok\, and GoogleCrafting Hooks That Stop the ThumbThe formula fo r writing magnetic ad headlines\, hooks\, and problem-solution copy that im mediately capture attentionRetargeting & Data Privacy RealitiesHow smart ad vertisers track intent across the web while adapting to modern privacy regu lations and cookie deprecationEthical Advertising & Consumer AwarenessRecog nizing manipulative marketing tactics\, dark patterns\, and how to make emp owered\, conscious buying decisions online🎯 Who Should Attend?✔ E-Comm erce Founders & Digital Marketers wanting to scale their ad spend profitabl y across Meta\, TikTok\, and Google✔ Small Business Owners looking to und erstand how to run effective digital ads on a lean budget without wasting m oney✔ Social Media Managers & Content Creators wanting to master the art of storytelling and direct-response copywriting✔ Freelancers & Agency Own ers offering paid media management services to clients who demand measurabl e ROI✔ Curious Consumers wanting to pull back the curtain on digital adve rtising and understand how ads influence everyday buying habits🎟️ Tick et TiersTicket TypeSuper Early Bird (Until Dec 14)Early Bird (Dec 15 – De c 21)Regular Rate (Dec 22 – Dec 27)What’s IncludedRegular Pass₱300₱ 400₱500📍 Live Google Meet Access📜 Professional Proof: e-Certificate of ParticipationRegular Pass (50% Off)(Student / Senior / PWD)₱150₱200 ₱250📍 Live Google Meet Access📜 Professional Proof: e-Certificate of ParticipationVIP Pass₱500₱800₱1\,000📍 Live Google Meet Access🎥 Full Course Recording Access📜 Full Skill Credential: e-Certificate of C ompletionVIP Pass (50% Off)(Student / Senior / PWD)₱250₱400₱500📍 L ive Google Meet Access🎥 Full Course Recording Access📜 Full Skill Cred ential: e-Certificate of Completion🎓 Special Discounts VerificationTo cl aim the 50% discount rates above\, eligible participants must submit verifi cation using the corresponding scholarship/discount application links:👴 Senior Citizens: https://roc.ph/scholarships/seniorcitizen/🎓 Students: h ttps://roc.ph/scholarships/student/♿ PWD: https://roc.ph/scholarships/pwd /⚠️ Note: Limited slots available to ensure an interactive Q&A session. Reserve yours early!📌 Secure Your Slot Now🔗 Register Here: https://r oc.ph/event/from-scroll-to-sell-how-online-ads-influence-what-you-buy-2/Mis sed the live event? Avail our Online Full Access (e-recording & e-certifica te) at: https://roc.ph/service/from-scroll-to-sell-how-online-ads-influence -what-you-buy💬 “Every scroll tells a story\, and every click is a choi ce. Understand the psychology of ads\, master your funnels\, and turn atten tion into revenue.”Upcoming Webinars: roc.ph/webinarsRecorded Webinars: h ttps://www.roc.ph/coursesWebinar Policy: roc.ph/policy/webinar/Privacy Poli cy: https://roc.ph/policy/privacy/ LOCATION:Online DTSTAMP:20261105T124827Z DTSTART:20261228T123000Z DTEND:20261228T133000Z END:VEVENT END:VCALENDAR