BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Eventin//Event Calendar//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
BEGIN:VEVENT
UID:0c81bf4c532d59cf02386c16f9a35293@roc.ph
SUMMARY:Simple Analytics for Small Businesses
DESCRIPTION:Category: Business Analytics\, Data-Driven Strategy & Performan
 ce OptimizationSubcategory: Small Business KPIs\, Dashboard Architecture\, 
 Conversion Tracking & Data Literacy📊 Simple Analytics for Small Business
 es: Master Practical Metrics\, Visual Dashboards\, and Data-Driven GrowthMa
 ster Key Performance Indicators (KPIs)\, Google Analytics 4 (GA4) Essential
 s\, Sales Funnel Metrics\, Simple Spreadsheet Dashboards\, and Customer Lif
 etime Value (LTV) TrackingDate: 📅 November 27\, 2026 (Friday)Time: ⏰ 6
 :30 PM – 7:30 PM (Asia/Manila)Location: 📍 Live via Google Meet💡 Are
  You Making Critical Business Decisions Based on Guesswork Rather Than Clea
 r Data Insights?Many small business owners feel overwhelmed by complex data
  terminology\, massive spreadsheets\, and complicated analytics tools. Howe
 ver\, making key decisions on inventory\, marketing spend\, and pricing wit
 hout tracking basic metrics often leads to wasted resources and missed reve
 nue growth. You don't need a degree in data science or expensive software t
 o make data-driven decisions. By tracking a few core metrics and organizing
  them into simple\, actionable visual dashboards\, you can clearly identify
  your most profitable products\, pinpoint where potential customers drop of
 f\, and make confident business choices that drive sustainable profit.What 
 if you had a clear\, practical framework to turn raw sales and traffic numb
 ers into simple\, actionable steps to grow your business?Are you struggling
  to make sense of your business numbers\, track customer retention\, or mea
 sure return on marketing investment?❌ "Vanity Metric" Confusion: Focusing
  on social media likes and page views instead of tracking actual revenue dr
 ivers\, customer acquisition cost\, and conversion rates❌ Data Overwhelm 
 & Paralysis: Trying to analyze dozens of complex metrics at once rather tha
 n focusing on 3 to 5 core KPIs that actually impact profitability❌ Disjoi
 nted Sales Tracking: Keeping order details\, customer records\, and marketi
 ng expenses in separate places without a single consolidated tracking view
 ❌ Ignoring Customer Churn & Retention: Spending heavily to acquire new bu
 yers while ignoring repeat purchase patterns and long-term customer lifetim
 e valueThe Goal: Equip small business owners\, freelancers\, managers\, and
  digital entrepreneurs with simple\, non-technical frameworks to measure ke
 y performance metrics\, create clean visual dashboards\, and drive business
  growth using practical data.🔥 What You’ll LearnThe Core KPI Framework
  for Small BusinessesIdentifying and tracking the essential metrics that tr
 uly drive business health: Revenue Growth\, Net Profit Margin\, Customer Ac
 quisition Cost (CAC)\, and Lifetime Value (LTV)Google Analytics 4 (GA4) Mad
 e SimpleNavigating GA4 without complex technical setups—tracking website 
 visitors\, traffic sources\, and online conversion rates easilyBuilding Sim
 ple Spreadsheets & Visual DashboardsDesigning clean\, automated reporting t
 emplates in Google Sheets or Looker Studio to monitor weekly performance at
  a glanceSales Funnel & Conversion Rate AnalysisIdentifying friction points
  in your buying process to understand where potential customers drop off an
 d how to optimize for more salesTracking Return on Investment (ROI) across 
 ChannelsEvaluating which marketing activities\, social channels\, or produc
 t promotions generate actual profits versus wasting operational budgetTurni
 ng Data Insights into Immediate Business DecisionsUsing basic trend analysi
 s to adjust product inventory\, refine pricing strategies\, and target high
 -performing customer segments🎯 Who Should Attend?✔ Small Business Owne
 rs & Local Merchants looking to track sales\, costs\, and customer metrics 
 with clear\, easy-to-use systems✔ E-Commerce Sellers & Online Shop Manage
 rs wanting to understand store traffic\, conversion rates\, and repeat cust
 omer behaviors✔ Freelancers & Service Providers seeking simple frameworks
  to track project profitability\, lead channels\, and business performance
 ✔ Social Media & Content Managers looking to connect digital metrics to r
 eal business revenue and client ROI✔ Beginners in Business Data wanting a
 n accessible\, non-technical introduction to practical business analytics
 🎟️ Ticket TiersTicket TypeSuper Early Bird (Until Nov 13)Early Bird (N
 ov 14 – Nov 20)Regular Rate (Nov 21 – Nov 26)What’s IncludedRegular P
 ass₱300₱400₱500📍 Live Google Meet Access📜 Professional Proof: e
 -Certificate of ParticipationRegular Pass (50% Off)(Student / Senior / PWD)
 ₱150₱200₱250📍 Live Google Meet Access📜 Professional Proof: e-Ce
 rtificate of ParticipationVIP Pass₱500₱800₱1\,000📍 Live Google Mee
 t Access🎥 Full Course Recording Access📜 Full Skill Credential: e-Cert
 ificate of CompletionVIP Pass (50% Off)(Student / Senior / PWD)₱250₱400
 ₱500📍 Live Google Meet Access🎥 Full Course Recording Access📜 Ful
 l Skill Credential: e-Certificate of Completion🎓 Special Discounts Verif
 icationTo claim the 50% discount rates above\, eligible participants must s
 ubmit verification using the corresponding scholarship/discount application
  links:👴 Senior Citizens: https://roc.ph/scholarships/seniorcitizen/🎓
  Students: https://roc.ph/scholarships/student/♿ PWD: https://roc.ph/scho
 larships/pwd/⚠️ Note: Limited slots available to ensure an interactive 
 Q&A session. Reserve yours early!📌 Secure Your Slot Now🔗 Register Her
 e: https://roc.ph/event/simple-analytics-for-small-businesses-2-2/Missed th
 e live event? Avail our Online Full Access (e-recording & e-certificate) at
 : https://roc.ph/service/simple-analytics-for-small-businesses💬 “What 
 gets measured gets managed. Stop guessing what works in your business—use
  simple data to make confident\, profitable decisions every day.”Upcoming
  Webinars: roc.ph/webinarsRecorded Webinars: https://www.roc.ph/coursesWebi
 nar Policy: roc.ph/policy/webinar/Privacy Policy: https://roc.ph/policy/pri
 vacy/
LOCATION:Online
DTSTAMP:20261106T160956Z
DTSTART:20261127T103000Z
DTEND:20261127T113000Z
END:VEVENT
END:VCALENDAR