BEGIN:VCALENDAR VERSION:2.0 PRODID:-//Eventin//Event Calendar//EN CALSCALE:GREGORIAN METHOD:PUBLISH BEGIN:VEVENT UID:c1523b0c9515810fce7ea6e450c07019@roc.ph SUMMARY:Negotiation Skills for Digital Marketers 101 DESCRIPTION:Category: Digital Marketing\, Branding & Content Strategy\nSubc ategory: Client Negotiation\, Retainer Pricing & Value-Based Sales\n🤝 Ne gotiation Skills for Digital Marketers 101: Win Higher Retainers and Close Better Clients\nMaster Value-Based Pitching\, Scope Creep Defenses\, Fee Ob jection Handling\, Contract Terms\, and Premium Retainer Structuring\nDate: 📅 August 12\, 2027 (Thursday)\nTime: ⏰ 12:30 PM – 1:30 PM\nLocation : 📍 Live via Google Meet\n💡 Are Discount Requests\, Scope Creep\, and Pushy Clients Cutting Into Your Marketing Profit Margins?\nAs a digital ma rketer\, agency lead\, or freelance growth specialist\, landing client inqu iries is only half the battle. If you lack structured negotiation skills\, you end up caving to client demands for lower rates\, agreeing to extra del iverables without compensation\, and working longer hours for shrinking mar gins. Negotiating effectively isn't about aggressive sales tactics—it's a bout articulating your ROI clearly\, setting firm boundaries\, and position ing your marketing services as a profit center rather than a cost.\nWhat if you could master proven negotiation frameworks—handling price pushback e ffortlessly\, defending your margins\, and closing high-ticket retainer con tracts with confidence?\nAre you struggling to command premium rates and pr event client boundary oversteps?\n\n\n❌ Rate Suppression: Discounting you r fees every time a prospective client claims your proposals are "too expen sive"\n\n\n❌ Uncompensated Scope Creep: Doing endless extra design tweaks \, campaign changes\, and extra reports for free because you fear losing th e client\n\n\n❌ Trading Time for Low Pay: Billing hourly rates that cap y our earnings instead of structuring value-based performance packages\n\n\n ❌ Weak Contract Boundaries: Lacking clear terms regarding payment delays\ , revision limits\, and project pause clauses\n\n\nThe Goal: Equip digital marketers\, agency account leads\, and growth strategists with core negotia tion techniques\, objection-handling scripts\, and retainer structuring mod els to secure profitable client terms.\n🔥 What You’ll Learn\n\n\nThe P sychology of Value-Based Marketing Negotiations\nShifting the conversation away from line-item costs and anchoring client expectations around revenue impact\, lead quality\, and brand positioning\n\n\nHandling Common Price & Fee Objections\nBattle-tested scripts to respond when clients say "Your pri ce is above our budget" or "Another marketer offered a cheaper rate"\n\n\nD efending Against Scope Creep & Setting Boundaries\nHow to establish clear p roject boundaries during sales calls and handle out-of-scope client request s smoothly without damaging relationships\n\n\nStructuring High-Margin Reta iner Agreements\nDesigning tiered pricing packages\, performance bonuses\, and long-term retainer contracts that protect cash flow\n\n\nThe Art of the Win-Win Trade Off\nHow to give concessions (such as adjusted project timel ines) only when securing key terms in return (such as upfront payment or lo nger contracts)\n\n\nWalking Away with Confidence\nIdentifying client red f lags during negotiations and knowing when walking away saves your agency ti me\, revenue\, and sanity\n\n\n🎯 Who Should Attend?\n\n\n✔ Digital Mar keters & Agency Founders wanting to increase proposal win rates and raise a verage client contract values\n\n\n✔ Freelancers & Growth Consultants str uggling to negotiate fair compensation and defend against scope creep\n\n\n ✔ Account Managers & Sales Reps handling client renewals\, upsells\, and fee discussions for marketing firms\n\n\n✔ Social Media & Content Strateg ists moving from low-priced one-off gigs to recurring high-ticket retainers \n\n\n✔ Digital Services Professionals looking to build confidence when p itching high-net-worth business clients\n\n\n🎟️ Ticket Tiers\n\n\n\nTi cket Type\nSuper Early Bird (Until Jul 29)\nEarly Bird (Jul 30 – Aug 5)\n Regular Rate (Aug 6 – Aug 11)\nWhat’s Included\n\n\n\n\nRegular Pass\n ₱300\n₱400\n₱500\n📍 Live Google Meet Access\n\n\n\n \n📜 Profes sional Proof: e-Certificate of Participation | | Regular Pass (50% Off)\n(S tudent / Senior / PWD) | ₱150 | ₱200 | ₱250 | 📍 Live Google Meet A ccess\n📜 Professional Proof: e-Certificate of Participation | | VIP Pass | ₱500 | ₱800 | ₱1\,000 | 📍 Live Google Meet Access\n🎥 Full Co urse Recording Access\n📜 Full Skill Credential: e-Certificate of Complet ion | | VIP Pass (50% Off)\n(Student / Senior / PWD) | ₱250 | ₱400 | ₱500 | 📍 Live Google Meet Access\n🎥 Full Course Recording Access\n 📜 Full Skill Credential: e-Certificate of Completion |\n🎓 Special Dis counts Verification\nTo claim the 50% discount rates above\, eligible parti cipants must submit verification using the corresponding scholarship/discou nt application links:\n👴 Senior Citizens: https://roc.ph/scholarships/se niorcitizen/\n🎓 Students: https://roc.ph/scholarships/student/\n♿ PWD: https://roc.ph/scholarships/pwd/\n⚠️ Note: Limited slots available to ensure an interactive Q&A session. Reserve yours early!\n📌 Secure Your S lot Now\n🔗 Register Here: https://roc.ph/event/negotiation-skills-for-di gital-marketers-101/\nMissed the live event? Avail our Online Full Access ( e-recording & e-certificate) at: https://roc.ph/service/negotiation-skills- for-digital-marketers-101\n💬 “Negotiation isn't about winning an argum ent\; it's about establishing your value. Position your expertise\, defend your margins\, and close deals that honor your work.”\n\n\nUpcoming Webin ars: roc.ph/webinars\n\n\nRecorded Webinars: https://www.roc.ph/courses\n\n \nWebinar Policy: roc.ph/policy/webinar/\n\n\nPrivacy Policy: https://roc.p h/policy/privacy/ LOCATION:Online DTSTAMP:20261108T111610Z DTSTART:20270812T043000Z DTEND:20270812T053000Z END:VEVENT END:VCALENDAR